Tools

Practical tools, templates and resources to help you do great work, without a price tag. Everything here is free to use and designed to make your work simpler, stronger and more effective.

How to write a good rebrand tender

A strong rebrand tender helps potential partners understand the change your organisation is navigating and the role the brand needs to play. It should create…
How to write a good website tender

A clear website tender helps agencies understand what you need, assess the complexity of the project and propose the right approach.
Accessibility assessment tool

How accessible is your organisation, really? Our self-assessment tool helps you spot the gaps and prioritise what to fix first
Build your brief

Not sure where to start with your project? Answer a few quick questions and we’ll turn your thinking into a brief your team can work…
Campaign brief builder

Don’t know where to start with your campaign? Our free tool walks you through objective, audience and trust, then outputs a brief you can take…
Check your brand signal

Our free diagnostic scores a brand across ten dimensions, from trust to accessibility, so you know exactly where to focus.
Build your A-Team

Need sector-leading creative and strategic support, without the hiring headaches. Find out how an A-team gives you guaranteed capacity, embedded in your planning rhythms.
How to commission an animation (without your head spinning)

So, you want to commission an animation? But what do you need to know and how do you actually do it?
Colour contrast checker: accessibility tool

Our free tool helps you test your colour palette against WCAG contrast standards, so you can design with inclusivity in mind. Just add your colours…
On Purpose: a space for purpose-driven people

At Ave, we’ve spent years working alongside organisations that are changing lives. Charities, public sector teams, foundations, and cause-led organisations. The people we meet through…